The Client
Village Building Co creates residential and mixed-use environmentally
sensitive living estates.
VBC's key focus when developing each major self contained estate
is to maximise the sense of community for people living within
the estate. Residents are encouraged to participate in community
events. Most estates incorporate open spaces, parkland, boardwalks,
ponds and bike paths.
The Brief
To create products that will promote the Village Building Co
brand and reinforce its key messages of community, security, family
and the environment.
The Products
|
 The
umbrella - A practical communication tool
Much like VBC's award winning homes, the umbrella produced for them
by BrandNet is both practical and stylish. A constant reminder that
VBC have got you covered both inside your beautiful new home and
outside when the weather turns.
|
 Executive
style name badges - A reflection of Village Building Co's own
values
When asked to create name badges for VBC key staff BrandNet chose
to create a fully customised executive style name badge. Customised
badges take a little longer and are made from the highest quality
materials and of course are unique to your business, just like the
homes VBC will build for you will be of the highest quality and
uniquely yours. |
 'Crackers'
colouring book and pencils - all about families and communities
Crackers is VBC's mascot and like VBC Crackers is very interested
in preserving the environment and creating a great community for
your family to live in. The Crackers colouring book was designed
as a giveaway piece for children to learn about what it would be
like to live in a VBC community, illustrating the basics of recycling,
water preservation and solar heating. Each page in the book is designed
as a tear out that can be labelled with the child's name and put
up on the fridge, a gentle reminder of how great living in a VBC
community could be.
The Crackers Colouring book comes with a set of 6 natural wood pencils
packaged in unbleached cardboard, convenient for car trips or to
keep in your handbag for when busy little fingers need something
to do. |
 The
pen - a classic
BrandNet chose a bright yellow pen for VBC, a classic promotional
tool, the pen is an accepted reminder of a business message lasting
much longer than most items, due to its practicality, and a yellow
one will definitely get noticed! |
Some suggestioned products to make you message last longer
 Families;
why not try branded sunscreen?
What Mum today would leave home without sun protection for the kids,
its easy and convenient enough to leave in your car or handbag,
a nice reminder that you care about your clients.
|
 Communities;
why not sponsor a local sporting team?
But instead of just giving money, supply them with something useful
like a BPA free drink bottle with your name on it. |
 Business
- desk based; why not try a mobile phone stand?
Simple yet effective they will never misplace their phone again. |
 Business
- on the move; why not try a portable power bank?
Charge a laptop, mobile, iPod, games console, PDA and more all at
the same time! |
 Government
- desk based; why not try a mini whiteboard with clock?
A quality product that will sit on their desk demanding interaction!
|
 Government
- on the move; why not try a USB flash drive with metal lock?
Now they will always have some memory handy. |
 Youth;
why not try retractable headphones?
A compact on trend product for anyone with an iPhone, MP3 or MP4
player. |
